Strategic Brand Growth Specialist

2 weeks ago

Mumbai, Maharashtra, India beBeeBrand Full time ₹ 15,00,000 - ₹ 25,00,000

Job Description

 

Key Responsibilities:
  • Analyze market trends to develop innovative brand growth strategies.
  • Implement marketing initiatives across various platforms to achieve long-term organizational goals.
  • Bulk up brand awareness and propel the company towards its mission and vision.
  • Create and implement growth strategies from a brand innovation point of view.
  • Lead social media and influencer marketing teams in creating effective marketing strategies.
  • Track and analyze monthly performance of social media and influencer marketing.
  • Develop post-boosting strategies for Instagram followers' targets.
  • Design and lead marketing strategies for sales-driven objectives or product pushes using various channels.
  • Coordinate with communication and creative teams for performance marketing and e-commerce platforms.
  • Establish smooth processes for team functioning.
  • Promote kiosk stores by collaborating with mall marketing teams.
  • Conduct brand reputation projects and determine brand positioning.
  • Collaborate with production, website, e-commerce, and offline teams for new product launches.
  • Align content creation with production agencies.
  • Oversee PR strategy and execution for the brand.

 

Benefits:

 

We offer an attractive compensation package that includes competitive salary, comprehensive benefits, and opportunities for professional growth and development.

 

Requirements:
  • Degree in Marketing, Business Administration, or related field.
  • 5+ years of experience in marketing and brand management.
  • Excellent analytical and problem-solving skills.
  • Strong leadership and communication skills.

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