Senior Consumer Insights Specialist

4 days ago

Mumbai, Maharashtra, India beBeeConsumerInsights Full time ₹ 20,00,000 - ₹ 25,00,000
Job Summary

We are seeking a highly skilled and detail-oriented Senior Consumer Insights Specialist to join our team. As a key member of our Consumer Insights team, you will be responsible for driving business growth through consumer research and insights.

Key Responsibilities:
  • Understand project objectives, key steps, and deliverables, and contribute to the business by delivering high-quality consumer insights.
  • Write, adapt, and validate study documents, including screener, questionnaire, rotation plan, and minutes from meetings.
  • Coordinate customer and market research projects, manage timelines, costs, and deliverables, and perform on-site visits for FW audit.
  • Analyze large consumer and market data sets, create data reports, and present findings internally.
  • Educate vendors on best practices and execute advance data analysis techniques, such as linear regression, eDNA, free sorting, and SARA.
  • Collaborate with internal teams to showcase insights to clients and draft briefs for vendors and request quotations.
Requirements:
  • Bachelor's or Master's Degree in Research, Marketing, Sciences, Engineering, or Statistics.
  • At least 3-4 years of experience in marketing research as an Analyst or Data Processing Executive.
  • Excellent communication and presentation skills, ability to generate and showcase insights to internal and client teams.
  • Knowledge of different types of research, application of tools used for market research, and proficiency in Microsoft Office and statistical software.
  • Data analytics skills, sound knowledge in statistics, and ability to defend and argue on statistical choices and reasoning.
What We Offer:
  • A global leader in taste, scent, and nutrition, offering customers a broader range of natural solutions and accelerating our growth strategy.
  • A diverse and inclusive workplace where each colleague can bring their authentic self to work.

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