Dynamic Marketing Strategist
1 week ago
About the Role:
The Amazon.in Fashion team is seeking a highly motivated Category Marketing Manager to develop, execute, and evaluate merchandising, marketing, and site experience.
Key Responsibilities:
- Own projects with considerable scope and/or complexity with significant impact on customer experience and Amazon's business.
- Owning all key traffic drivers for the category, and working as a category advocate with central traffic teams.
- Possessing a deep understanding of all traffic-driving mechanisms (Search, Affiliates, Email, SEO etc.) and actively engaging in optimization of those channels for the business.
- Working with cross-functional teams and internal teams, including technology teams, to define, drive, and launch improvements to the shopping experience.
- Owning creation of marketing programs, and multiple key traffic drivers, to acquire new customers.
Requirements:
- 3+ years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience building, executing and scaling cross-functional marketing programs
- Estimated Salary: $80,000 - $110,000 per annum based on location and industry standards.
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