Online Advertising Manager

5 days ago


Mumbai, Maharashtra, India Abrao Group Full time

Digital Marketing Opportunity:

The Abrao Group is seeking an Online Advertising Manager to join our team. As a key member of our digital marketing team, you will be responsible for developing and executing online advertising campaigns that drive engagement and conversions across various platforms.

Key Responsibilities:

  • Develop and execute online advertising campaigns using AI-driven optimization techniques
  • Plan and manage search engine marketing (SEM) campaigns to increase visibility and conversions through paid search ads
  • Implement lead generation strategies using various online channels and tactics to capture and nurture leads through the sales funnel
  • Create and curate engaging content for digital channels, including blog posts, articles, infographics, and videos
  • Monitor and analyze campaign performance to optimize future campaigns

Requirements:

  • Bachelor's or Master's degree in Marketing, Advertising, or related field
  • Proven experience in search engine marketing (SEM) and search advertising with a focus on AI-driven optimization techniques
  • Strong understanding of AI concepts and applications in digital marketing
  • Proficiency in AI-powered analytics tools such as Google Analytics or Adobe Analytics
  • Excellent analytical skills with the ability to interpret complex data sets and extract actionable insights


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