
Digital Growth Strategist
3 weeks ago
Job Title: Digital Growth Strategist
Company: Annachy (by Saravana Stores)
We are seeking an experienced Digital Growth Strategist to lead our marketing efforts and drive user acquisition, engagement, and retention. This role will play a key part in developing and implementing a holistic marketing strategy that aligns with our business objectives.
Key Responsibilities:
- Develop and execute multi-channel marketing campaigns to maximize customer lifetime value.
- Manage the marketing budget to optimize spend and ensure maximum ROI across all campaigns.
- Spearhead our digital marketing efforts (SEO/SEM, paid advertising, content marketing, social media, influencer marketing) to generate leads and enhance conversion rates.
- Drive data-driven decision-making by using analytics and KPIs to track campaign performance and iterate for improvements.
Required Skills and Qualifications:
- 7+ years of experience in a senior marketing role within the e-commerce or retail sector, with a focus on growth marketing.
- Extensive experience in leading both digital and offline marketing strategies, with a proven ability to scale user acquisition.
- Proficiency in using performance marketing tools, data analytics platforms, and marketing automation platforms.
- Experience managing multi-channel marketing campaigns with a focus on maximizing customer lifetime value.
- Proven expertise in budget management and optimizing marketing spend.
Benefits:
- Competitive salary: ₹25 lakhs per annum.
- Attractive benefits package, including ESOPs.
- Growth opportunities in a dynamic and innovative company.
Why Annachy?
As a Digital Growth Strategist at Annachy, you will have the opportunity to shape the future of e-commerce in South India and drive business growth through effective marketing strategies. If you are a results-driven professional with a passion for digital marketing, we encourage you to apply for this exciting role.
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