Demand Generation Specialist

1 day ago

Tiruppur, Tamil Nadu, India beBeeMarketing Full time ₹ 15,00,000 - ₹ 17,50,000
Senior Marketing Professional

Are you a seasoned marketing expert looking for a challenging role that leverages your skills and experience? We are seeking a Senior Marketer - Demand Generation to join our team and drive performance across multiple channels.

This is an exciting opportunity to lead and optimize paid marketing campaigns, develop and execute strategies to drive customer acquisition and revenue growth, and analyze campaign performance to ensure maximum ROI. If you have a passion for digital marketing and a proven track record of success, we want to hear from you.

  • Key Responsibilities:
  • B2B SaaS marketing experience with a deep understanding of SaaS sales cycles, customer lifetime value (CLV), and user retention.
  • Develop and execute performance marketing strategies to drive customer acquisition and revenue growth.
  • Lead the creation and management of paid campaigns across multiple platforms, ensuring alignment with business objectives and key performance indicators (KPIs).
  • Analyze campaign performance and continuously optimize bids, targeting, creatives, and messaging to ensure maximum ROI.
  • Monitor and manage daily, weekly, and monthly performance reports to ensure campaigns stay on track and meet performance goals.
  • Conduct A/B testing and experimentation to optimize landing pages, ad creatives, and overall campaign performance.
  • Build and manage the marketing budget to optimize for cost-efficiency.
  • Stay up-to-date with industry trends, new advertising technologies, and best practices in digital marketing.
  • Drive growth initiatives through retargeting, CRM-based campaigns, and advanced segmentation strategies.

About the Role:

We are seeking a highly skilled and experienced marketing professional who can drive performance across multiple channels. As a Senior Marketer - Demand Generation, you will be responsible for developing and executing paid marketing campaigns, analyzing campaign performance, and optimizing bids, targeting, and messaging to ensure maximum ROI.

The ideal candidate will have a strong background in B2B SaaS marketing, a deep understanding of SaaS sales cycles, customer lifetime value (CLV), and user retention, as well as experience with performance marketing strategies and tactics. If you are a motivated and results-driven marketing professional looking for a new challenge, we encourage you to apply.

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