
Public Relations Coordinator
20 hours ago
The role of a Public Relations Associate involves working closely with internal teams to develop strategic communications, engage with media professionals, execute public relations campaigns, and ensure seamless communication throughout client projects.
This position is ideal for individuals eager to build a career in PR and work in a fast-paced, dynamic environment.
- Key Responsibilities:
- Drafting high-quality press materials, including press releases, pitch notes, product notes, and other materials aligned with client objectives and industry best practices.
- Building and maintaining media lists, sending media invites, conducting follow-ups with journalists, bloggers, and influencers, and engaging in media rounds to secure placements.
- Supporting event planning and execution, including developing checklists, managing logistics, assembling media kits, and preparing post-event reports.
- Preparing monthly reports, including cost-benefit analysis (CBA), daily news monitoring, work-in-progress (WIP) updates, and tracking the effectiveness of campaigns.
- Conducting secondary research for press releases, business development pitches, concept notes, and quarterly or annual plans, providing valuable insights.
- Responding promptly to client communication, sending meeting minutes within 24 hours, and providing regular updates, reports, and work-in-progress status.
- Identifying relevant media opportunities, including potential award platforms for client submissions, and tracking industry trends and key publications.
- Organizing, assembling, and printing media kits for client meetings and events to ensure all materials are prepared professionally.
- Assisting with daily PR activities to support the execution of PR plans, tracking deadlines, ensuring timely deliverables, and maintaining high-quality standards.
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