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Digital Marketing Specialist
3 weeks ago
Job Title
We are seeking an experienced Digital Marketing Specialist to join our team. As a key member of our marketing department, you will be responsible for managing customer relationships, analyzing data, and driving customer growth success.
About the Role
Manage customer experience, upsell/cross-sell, and maintain net promoter score.
Drive customer growth through data analysis and insights.
Play a key role in goal setting and strategy for all accounts.
Act as AI marketing solutions expert to identify, create, and implement marketing solutions.
Design metrics and measures for ROI determination.
Effectively address customer satisfaction and manage diverse issues until resolved.
Assess customer requirements, adoption level, and risk in renewing contracts.
Build thorough understanding of client's brand, business, customers, and competitive landscape.
Develop industry best practices, media strategies, and benchmarking initiatives.
Generate reports and present performance snapshots to internal stakeholders.
About You
Proven track record of hitting and overachieving retention and growth targets.
Prior experience in digital marketing with understanding of media channels like Google, Social Media, Programmatic buying, etc., and analytic tools such as Omniture, GA, Appsflyer, Kochava, etc.
Achieve revenue targets for customers on a timely basis.
Problem solver who can independently translate high-level goals into actionable plans.
Growth mindset - creative and diligent. Be able to multitask, prioritize, rapidly iterate, and manage communications with different functions in a fast-paced startup environment.
