Drive Business Growth with Data-Driven Digital Marketing

23 hours ago

Madurai, Tamil Nadu, India beBeeDigitalMarketing Full time ₹ 60,00,000 - ₹ 1,20,00,000

Career Opportunity: Digital Marketing Specialist

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  • We are seeking a skilled Digital Marketing Specialist to join our team and drive business growth through innovative marketing strategies.
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Job Description: As a Digital Marketing Specialist, you will be responsible for developing and executing comprehensive digital marketing campaigns across various platforms. Your primary focus will be on campaign planning, execution, and optimization to ensure maximum ROI for our clients.

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Key Responsibilities:

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  • Plan and execute digital marketing campaigns using programmatic platforms, mobile UA channels, and other digital advertising platforms.
  • Monitor campaign performance on a daily basis and make data-driven decisions to optimize campaigns for better delivery, scale, and efficiency.
  • Prepare and share detailed performance reports with insights and recommendations to stakeholders.
  • Collaborate with cross-functional teams to ensure seamless communication and campaign success.
  • Troubleshoot tracking, delivery, or pacing issues promptly to minimize campaign disruptions.
  • Stay updated with industry trends, platform updates, and best practices to remain competitive.
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Requirements:

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  • 1–3 years of experience in digital marketing, preferably in a campaign management role.
  • Strong analytical skills and experience with campaign reporting and optimization.
  • Hands-on experience with ad platforms (DSPs, Google Ads, Facebook Ads, MMPs like AppsFlyer/Firebase/Adjust).
  • Proficiency in Excel/Google Sheets for reporting and analysis.
  • Ability to multitask and manage multiple campaigns simultaneously.
  • Strong problem-solving skills with a proactive approach.
  • Excellent communication and collaboration abilities.

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