Digital Experience Director

1 week ago

Bhopal, Madhya Pradesh, India beBeeMarketing Full time ₹ 6,00,000 - ₹ 12,00,000
Marketing Manager Job Description

Job Title: Marketing Manager

Location: Bhopal

Job Type: Full-Time

About The Company:

We specialize in crafting bespoke luxury experiences with impeccable attention to detail. Over the years, we have delivered extraordinary celebrations, blending artistic décor, personalized experiences, and flawless execution across multiple destinations.

Building upon this success, we launched a specialized division focused on curating unique hospitality experiences and managing boutique properties. Our vision is to transform premium properties into destination-worthy experiences, combining modern aesthetics, lifestyle hospitality, and event-driven concepts.

Role Overview:

The Marketing Manager will be responsible for creating and executing marketing strategies, managing brand presence across digital platforms, and ensuring consistent engagement. This role involves strategy, content planning, running ads, trend analysis, and campaign execution.

Key Responsibilities:

Strategy & Planning


• Develop and implement monthly marketing calendars.


• Plan social media campaigns, brand collaborations, and influencer tie-ups.


• Create paid advertising strategies for Instagram, Facebook, and Google Ads.


• Monitor market trends and suggest new ideas for brand positioning.

Content & Social Media Management


• Coordinate with designers and photographers for content creation.


• Write captions, copy for posts, and ad content.


• Schedule posts using social media tools and ensure timely publishing.


• Engage with followers: reply to comments, DMs, and handle basic queries.

Branding & Growth


• Ensure brand guidelines are maintained across all platforms.


• Track engagement, reach, leads, and ROI through analytics.


• Optimize content for better engagement and conversions.

Requirements:


• Bachelor's degree in Marketing, Mass Communication, or relevant field.


• 2-4 years in social media marketing or brand management.


• Proficiency in Instagram, Facebook Ads Manager, Google Ads.


• Good understanding of reels trends and hospitality/wedding marketing.


• Excellent communication, creative thinking, and analytical skills.

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