Digital Marketing Strategist for Influencer Partnerships
4 days ago
Job Overview
The TPH Group seeks a skilled Digital Marketing Strategist to lead our influencer marketing efforts. This role will be responsible for developing and executing campaigns that drive brand awareness, engagement, and conversions through strategic partnerships with social media influencers.
About the Role
- Develop and implement an influencer marketing strategy aligned with business objectives
- IDentify and build relationships with key influencers across various platforms (Instagram, YouTube, TikTok, blogs)
- Design and execute influencer marketing campaigns to meet performance goals
- Track and analyze campaign metrics to refine strategies and optimize campaign effectiveness
- Collaborate with cross-functional teams to ensure cohesive messaging and asset alignment
Requirements
- Proven track record of driving revenue growth through influencer marketing efforts
- Strong technical expertise in digital marketing, affiliate marketing, or related fields
- Excellent communication and negotiation skills to foster positive relationships with partners
- Proficiency with analytics tools (e.g., Google Analytics, HasOffers)
Benefits
- Competitive salary: $90,000 - $120,000 per year
- Benefits package including medical, dental, and vision insurance
- 401(k) retirement plan with company match
- Flexible work arrangements and remote work options
About TPH Group
TPH Group is a diversified private equity firm based in New York City, overseeing a portfolio of companies across various technology sectors. We are committed to innovation and growth in the tech space.
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