
Rural Market Growth Leader
4 days ago
Key Role: Rural Market Growth Leader
Job Summary:
We are seeking an experienced professional to drive the expansion of our loan and cross-sell products in rural and semi-urban markets.
Primary Responsibilities:
- Develop a sales strategy to increase distribution and market share of loan and cross-sell products in targeted regions.
- Promote penetration of loan and cross-sell products among rural and semi-urban customers.
- Lead and manage a high-performing sales team, providing coaching, training, and performance reviews.
- Monitor sales quality and ensure compliance with established sales processes.
- Collaborate with teams to enhance visibility and accountability using tools like QR codes and digital platforms.
- Define market coverage areas, sales goals, and geographical territories for field teams.
Requirements:
- Minimum 5-12 years of experience in lending, preferably with expertise in digital loans, personal loans, and merchant loans.
- Proven track record in driving product distribution and managing sales teams within the lending industry.
- Experience in digital lending platforms and technology-driven sales processes is highly desirable.
- Strong analytical and problem-solving skills, with ability to work under pressure.
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