Performance Optimization Specialist

3 days ago

Bengaluru, Karnataka, India beBeePerformance Full time ₹ 1,50,00,000 - ₹ 2,00,00,000

About a leading platform enabling individuals and organizations to raise and donate funds conveniently to any cause they care about.

A community of 2.6M+ donors supports 3,500+ verified charities, serving 15M+ people across the country.

Key Role Responsibilities

We are seeking an experienced Performance Marketing Manager to join our mission of scaling giving and making it bigger and better.

The ideal candidate will oversee campaigns across channels, develop innovative ideas to drive strong ROI, and manage teams to optimize performance.

  • Develop and execute a comprehensive marketing strategy and execution plan.
  • Develop and manage digital prospecting and remarketing campaigns.
  • Ensure successful planning, execution, and optimization for key traffic KPIs via paid, organic, and owned media channels.
  • Identify and test new channels to continue to meet or exceed established critical metrics.
Required Skills and Qualifications
  • 5+ years of experience in leading marketing teams, preferably in a related industry.
  • A degree in marketing, business, or technology, with MBA preferred.
  • Experience running successful marketing campaigns across channels (Facebook, Instagram, Adwords, etc.).
  • A data-driven and analytical approach with solid knowledge of web analytics.
  • Out-of-the-box thinking and a bias for action.
  • Excellent presentation, written, and verbal communication skills.
Benefits

An unparalleled experience of working at a high-growth organization contributing towards social impact.

A high-impact collaborative work environment.

Competitive market salary.

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