Digital Marketing Campaign Manager

2 days ago

Allahabad, Uttar Pradesh, India beBeeMarketing Full time ₹ 9,00,000 - ₹ 12,00,000

Key Role:

We seek an experienced professional to spearhead all on-ground marketing initiatives focused on increasing brand presence and driving student enrollment.

This role oversees the end-to-end planning, execution, and performance tracking of offline activities such as open houses, orientations, community events, and activations. The goal is to maximize reach within target demographics through strategic channel selection, event formats, and timing.

Main Responsibilities:

  • Offline Marketing Strategy & Planning
    • Develop a comprehensive annual offline marketing plan aligned with admission targets and brand positioning.
    • Identify key channels, locations, and event formats to effectively engage target audiences.
    • Create activation calendars, timelines, and budgets for quarterly and monthly goals.
  • Event Management & Execution
    • Lead planning, promotion, and execution of events like:
    • Open Houses, School Orientations
    • RWA Activations, Community Outreach Programs
    • Interschool Competitions, Workshops, Fairs
    • Kiosks, Roadshows, External Education Events
    • Ensure seamless coordination across internal teams and stakeholders.
  • Vendor & Partner Management
    • Source and onboard relevant vendors, agencies, and community partners.
    • Negotiate contracts, monitor vendor performance.
  • Cross-Functional Collaboration
    • Work closely with:
    • Admissions Team – Ensure event success translates into inquiries and conversions.
    • Creative/Content Teams – Produce effective offline marketing materials.
    • Digital Marketing Team – Align offline efforts with online campaigns.
  • Performance Monitoring & Reporting
    • Track ROI on events and offline channels; measure metrics like:
    • Footfall, Lead Generation, Conversion Rates, Brand Visibility.
    • Provide regular reports with insights and recommendations for improvement.
  • Project Management
    • Own project management responsibilities; ensure timely completion.
    • Identify opportunities for cost savings without compromising effectiveness.

Qualifications & Experience:

  • Bachelor's degree in Marketing, Event Management, Communications, or a related field. MBA preferred.
  • 4–7 years of experience in offline marketing, preferably in education, events, or community engagement.
  • Proven track record of developing and executing successful offline campaigns.
  • Excellent organizational, negotiation, and project management skills.
  • Strong communication and interpersonal skills.
  • Proficiency in Excel, PowerPoint, and project planning tools.

Preferred Attributes:

  • Strong local network and knowledge of RWA and school ecosystems.
  • Passion for education, community engagement, and brand storytelling.
  • Ability to work independently and manage multiple projects simultaneously.
,

  • Digital Marketing Campaign Manager

    2 days ago

    Allahabad, Uttar Pradesh, India beBeeMarketing Full time ₹ 17,44,600 - ₹ 24,96,600

    Senior Media Strategist Job DescriptionWe are seeking an experienced Senior Specialist to develop, execute and optimize digital marketing campaigns across Meta, Google and Marketplace ecosystem.Develop and implement paid digital campaigns using native and third-party tools.Work with Account teams to translate client needs into campaign strategies.Develop...

  • Digital Marketing Strategist

    2 weeks ago

    Allahabad, Uttar Pradesh, India beBeeDigitalMarketing Full time ₹ 1,50,00,000 - ₹ 1,80,00,000

    We are seeking a strategic digital marketing professional to lead our high-budget campaign management initiatives. As a seasoned marketer, you will be responsible for driving growth across international markets through multi-platform campaigns.The ideal candidate will have 5+ years of experience in managing large-scale PPC and Paid Social campaigns with...

  • Paid Digital Campaign Manager

    2 days ago

    Allahabad, Uttar Pradesh, India beBeeSpecialist Full time ₹ 90,00,000 - ₹ 1,20,00,000

    Transformative Role at a forward-thinking organizationAbout the JobThis is a full-time, on-site position for a Paid Ads Specialist. The successful candidate will be responsible for creating, analyzing, and optimizing paid advertisement campaigns across various platforms.Key Responsibilities:Conduct keyword research to optimize ad performanceManage budgets to...

  • Digital Marketing Campaign Specialist

    1 week ago

    Allahabad, Uttar Pradesh, India beBeeAdvertiser Full time ₹ 3,60,000 - ₹ 60,00,000

    Job Title: Ad Strategist + Media BuyerWe are seeking a highly skilled professional to lead our paid campaigns across Meta & Google.Key Responsibilities:Plan and execute end-to-end paid campaigns (Meta + Google)Develop targeted marketing strategies aligned with business goalsExecute audience segmentation: interest-based, custom, and lookalikesMonitor key...

  • Digital Campaign Manager

    2 weeks ago

    Allahabad, Uttar Pradesh, India beBeeMobile Full time ₹ 1,50,00,000 - ₹ 2,50,00,000

    The rapidly growing digital industry is expanding its team and looking for a seasoned professional to manage global mobile campaign delivery. The ideal candidate will oversee the launch of new publishers, optimize campaigns, and collaborate with advertisers to ensure campaign success.A minimum of 5-6 years of experience working with mobile ad-networks is...

  • Digital Campaign Specialist

    1 week ago

    Allahabad, Uttar Pradesh, India beBeeMarketing Full time ₹ 5,00,000 - ₹ 10,00,000

    Job Opportunity:">About the PositionWe are seeking a highly skilled Performance Marketer to plan, execute, and optimize paid campaigns across various digital channels.Key Responsibilities:">">Develop and implement paid campaign strategies across Google Ads, Meta Ads, and other digital platforms.">Design and manage ad creatives, targeting, and budgets for...

  • Digital Marketing Manager

    3 weeks ago

    Allahabad, Uttar Pradesh, India ContextQA Full time

    Location: Remote Type: Full-Time Experience: 1-3 Years About ContextQA ContextQA is a powerful no-code test automation platform built for engineering teams to ship faster with fewer bugs. Our platform empowers QA and Dev teams to automate complex testing tasks, reduce regression cycles, and elevate product quality—without writing a single line of...

  • Digital Campaign Specialist

    4 days ago

    Allahabad, Uttar Pradesh, India beBeeCampaign Full time ₹ 7,50,000 - ₹ 15,00,000

    Campaign ManagementWe are seeking a detail-oriented and analytical Campaign Manager to oversee the planning, execution, and optimization of digital advertising campaigns. The ideal candidate should be proactive and able to translate client objectives into high-performing campaigns.Key Responsibilities:Plan, set up, and execute campaigns across various...

  • Programmatic Campaign Manager

    2 days ago

    Allahabad, Uttar Pradesh, India beBeeDigital Full time ₹ 90,00,000 - ₹ 1,20,00,000

    Job DescriptionWe are an integral part of a global media and advertising organization, one of the largest in the world. Our company's branded networks and numerous specialty firms provide various services including advertising, strategic media planning, digital marketing, public relations, and other communications services.Our agency plays a key role for our...

  • Digital Campaign Manager

    1 day ago

    Allahabad, Uttar Pradesh, India beBeeMarketing Full time ₹ 8,00,000 - ₹ 15,00,000

    Performance Marketer RoleThis is a high-impact job where you'll be responsible for strategy, execution, and optimization of paid campaigns across Google, Meta, YouTube, and other platforms.Key Responsibilities:Develop and execute paid campaign strategies to achieve business objectives.Analyse campaign performance data (CTR, CPL, ROAS, CVR) to inform...