Senior Digital Marketing Specialist

2 weeks ago

Tiruppur, Tamil Nadu, India beBeeDigitalMarketing Full time ₹ 9,00,000 - ₹ 12,00,000

Gabit is a comprehensive health and wellness platform focused on empowering individuals to lead healthier, longer lives.

Our philosophy revolves around the interconnectedness of health, leveraging science-backed solutions that encompass key aspects of well-being – nutrition, fitness, sleep, mental wellness, and skincare.

We offer personalized nutrition and fitness programs designed to help users achieve their health goals, manage chronic conditions such as pre-diabetes, diabetes, and gut health, while also providing fitness wearables and evidence-based skincare products for optimal health.

About the Role
  • Develop strategic advertising campaigns aligned with business objectives, target audience, and budget allocation to drive quality traffic and conversions globally.
  • Conduct thorough keyword and audience research to identify opportunities for campaign optimization.
  • Set up, manage, and optimize Amazon ads campaigns across various platforms, ensuring maximum ROI and quality traffic.
  • Analyze campaign performance metrics, adjusting strategies accordingly to meet or exceed KPIs.

Your day would be filled with:

Key Responsibilities Include:
  • Keyword and audience research to drive campaign optimisation
  • Campaign set up and management across multiple platforms
  • Metric analysis to inform strategy adjustments

We're seeking an experienced professional with a strong background in digital marketing who can excel in this challenging role.

Requirements Include:
  • Bachelor's degree in Marketing, Advertising, Business, or a related field with at least 2 years of relevant work experience
  • In-depth knowledge of Amazon ads, including campaign setup, optimization techniques, and audience targeting
  • Proficiency in data analysis tools like Google Analytics or similar platforms

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