Digital Sports Marketing Strategist

3 weeks ago


Bengaluru, Karnataka, India Decathlon Full time

**Job Title:** Digital Sports Marketing Strategist
**Location:** Decathlon Sports India, Survey No - 78/10, A2 - Chikkajala Village, Bellary Rd, Bengaluru, Karnataka 562157 Bangalore

**About the Role:

  • We are seeking a Digital Sports Marketing Strategist to lead our social media activities and enhance our online presence.
  • As a key member of our marketing team, you will be responsible for developing and implementing digital marketing strategies to engage with our target audience.
  • You will work closely with our sports and communications team to create and curate content that reflects our brand ethos and values.
  • Develop and execute social media campaigns to amplify our brand presence and reach.
  • Collaborate with influencers and content agencies to create engaging content that resonates with our audience.
  • Monitor and analyze social media metrics to inform future marketing strategies.

**Requirements:

  • Minimum 2 years of experience in digital marketing, specifically in the sports industry.
  • Proven track record of developing and executing successful social media campaigns.
  • Excellent knowledge of social media platforms and emerging trends in digital marketing.
  • Strong writing and communication skills, with the ability to craft compelling content that resonates with our audience.
  • Ability to work independently and as part of a team, with a strong attention to detail and ability to meet deadlines.

**What We Offer:

  • Opportunity to work with a leading sports retailer and manufacturer.
  • Collaborative and dynamic work environment.
  • Professional development opportunities.

Plan a Social Media and Influencer Engagement Activity for National Sports Day:

Objective: To create engaging content that resonates with our audience and amplifies our brand presence.

Audience: Sports enthusiasts and Decathlon fans.

Concept: Develop a social media campaign that showcases our brand values and promotes our products.

Execution: Collaborate with influencers and content agencies to create engaging content that resonates with our audience.

Channels: Facebook, Instagram, Twitter, and LinkedIn.

Metrics to Track: Engagement rates, reach, and brand awareness.



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