Life Sciences Technical Marketing Specialist
1 week ago
We are seeking a skilled Technical Marketing Specialist to drive exceptional end-user experiences across our life sciences product portfolio.
- This role will be responsible for developing and executing technical marketing strategies that clearly communicate product value to end users.
- The ideal candidate will possess deep technical knowledge combined with strategic marketing skills to enhance customer engagement and drive end-user experience.
The key responsibilities of this role include:
Technical Marketing & Product PositioningDevelop compelling technical content including application notes, white papers, webinars, and product demonstrations.
- Collaborate with R&D teams to understand product capabilities and translate technical specifications into customer benefits.
- Conduct competitive analysis and market intelligence to inform positioning strategies.
Design and implement programs to enhance the complete customer journey from product discovery to post-purchase support.
- Develop user-centric marketing materials and digital experiences that address specific workflow challenges.
- Partner with UX/UI teams to optimize digital touchpoints and customer interfaces.
An ideal candidate should have:
- Bachelors degree in Life Sciences, Bioengineering, Chemical, or related technical field.
- 3-5 years of experience in technical marketing, product marketing, or applications support within the life sciences industry.
- Proven track record of developing successful marketing campaigns for technical products.
This role offers opportunities for professional growth and development, collaboration with experienced professionals, and the ability to make a meaningful impact on our business.
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