Global Communications Strategist
4 days ago
Jaipur Rugs is a renowned global brand celebrated for its commitment to craftsmanship, sustainability, and social impact in the handmade rug industry. With a legacy of preserving traditional rug weaving techniques, we strive to empower artisans and create timeless designs that resonate with customers worldwide.
Job OverviewWe are seeking an exceptional Communications Manager to lead our strategic communication initiatives, driving Jaipur Rugs' brand visibility, reputation, and stakeholder engagement.
Key Responsibilities:- Strategic Planning:
- Develop and implement a comprehensive communication strategy aligned with our vision and goals, ensuring seamless integration across all channels.
- Monitor and evaluate campaign effectiveness, making data-driven adjustments as needed.
- Content Creation:
- Craft compelling content for press releases, newsletters, blogs, and social media platforms, showcasing our brand's story and values.
- Oversee the creation of marketing materials such as brochures, presentations, and product catalogues, highlighting our products' unique selling points.
- Media Relations:
- Build and maintain strong relationships with journalists, influencers, and media outlets, securing positive coverage and thought leadership opportunities.
- Coordinate press events, interviews, and media coverage to ensure consistent brand representation.
- Internal Communications:
- Develop engaging initiatives to inform and motivate employees, fostering a sense of community and company culture.
- Collaborate with HR and leadership to drive employee communication and feedback mechanisms.
- Digital Communications:
- Oversee website content management, optimizing SEO strategies to improve online visibility.
- Manage social media platforms to ensure cohesive messaging and audience engagement.
- Brand Management:
- Elevate brand consistency across all communication channels, reinforcing our core values and mission.
- Act as a brand ambassador, promoting our brand's essence and purpose.
- Crisis Management:
- Effectively communicate during crisis situations, protecting our reputation and stakeholders' trust.
- Research and Reporting:
- Conduct market research to understand target audiences and industry trends, informing data-driven decision-making.
- Prepare detailed reports on communication activities and their impact, providing actionable insights for growth.
- Bachelor's/Master's degree in Communications, Public Relations, Marketing, or a related field.
- Minimum 5 years of experience in corporate communications, public relations, or a similar role.
- Exceptional writing, editing, and verbal communication skills.
- Strong understanding of digital marketing, including social media and SEO.
- Experience in media relations and handling press events.
- Proficiency in content creation tools and platforms.
- Ability to manage multiple projects in a fast-paced environment.
- A creative thinker with excellent analytical and problem-solving skills.
We offer a competitive salary of $85,000 - $110,000 per year, commensurate with experience.
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