Social Media Campaign Strategist

3 weeks ago


Gurgaon, Haryana, India Eastman Auto & Power Limited Full time
About Eastman Auto & Power Limited

We are a leading Energy Storage solutions, Solar Energy and Power Electronics Company with an annual revenue of USD 300 Million and an employee base of 4000+ globally.

Our company has its presence spread across 132+ countries around the world, including Asia, Africa, the Middle East, Europe and North America countries.

Job Overview

As a Social Media Campaign Strategist, you will play a key role in managing B2B product marketing and communication on social media platforms like Meta, YouTube, and LinkedIn. You will be responsible for developing and executing social media strategies to increase brand awareness and drive website traffic.

The ideal candidate should have at least 3+ years of relevant experience in managing B2B social media marketing initiatives, with a proven track record of success in paid campaigns and content development.

Responsibilities
  • Develop and execute comprehensive social media strategies to achieve business objectives
  • Manage paid campaigns across social media handles, including Meta, LinkedIn, and YouTube
  • Collaborate with writers, marketers, and stakeholders to maintain a strong digital presence
  • Monitor and analyze campaign performance, identifying areas for improvement and measuring meaningful KPIs
Requirements
  • Minimum 3+ years of experience in managing B2B social media marketing initiatives
  • Proven hands-on experience in social media, content development, and paid campaigns
  • Good understanding of creative design and proficiency in LinkedIn, Meta (Facebook and Instagram), and YouTube
Education
  • MBA in Marketing/BBA with an Engineering background or other relevant degree in Digital marketing from a reputed organization
Salary Estimate

We offer a competitive salary of Rs. 12-18 lakhs per annum, based on location and experience.



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