Digital Marketing Specialist Lead

17 hours ago


Bengaluru, Karnataka, India XHire Full time
Job Title: Digital Marketing Specialist Lead

About XHire:

XHire is a cutting-edge platform empowering businesses to find and acquire top talent.

Job Overview:

We are looking for a seasoned Digital Marketing Specialist Lead to spearhead our digital marketing initiatives. This role involves developing and executing strategic plans to drive online engagement and conversions.

Key Responsibilities:

  • Develop and manage ABM campaigns leveraging HubSpot CRM for data-driven decision making.
  • Create compelling content and designs for ads in collaboration with cross-functional teams.
  • Analyze campaign performance and adjust strategies to optimize results.
  • Implement content distribution strategies to expand reach and impact.

Essential Qualifications:

  • Bachelor's degree in Marketing, Business, Communications, or related field (desired).
  • Substantial experience in ABM processes, account segmentation, and list building.
  • In-depth knowledge of paid advertising principles and hands-on experience with Google Ads, LinkedIn, and other platforms.
  • Familiarity with marketing automation tools like HubSpot for demand generation and ABM campaigns.
  • Outstanding collaboration and communication skills.
  • Data-driven approach with ability to interpret metrics and analytics.

Compensation Package: $85,000 - $115,000 per annum.



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