Senior Brand Amplification Specialist

2 weeks ago

Tirupati, Andhra Pradesh, India beBeeStrategist Full time ₹ 9,00,000 - ₹ 12,00,000
Our ideal candidate is a seasoned Personal Branding Strategist, responsible for amplifying the presence of business leaders across various digital platforms. The role involves creating engaging content that resonates with target audiences and elevating the thought leadership positioning of our business leaders.

Key Responsibilities:

  • Develop a monthly content calendar tailored to each business leader's areas of expertise and interests.
  • Research and pitch content ideas (articles, posts, videos) aligned with the leader's tone and goals.

Content Creation & Publishing:

  • Write high-quality, engaging content including posts, tweets, articles, thought leadership blogs, short videos, and story captions.
  • Collaborate with graphic/video teams to produce multimedia content that resonates with target audiences.

Social Media Management:

  • Manage social media presence on X, Instagram, Threads, and other relevant platforms.
  • Post content, schedule updates, monitor engagement, and respond to comments/messages as needed.

Personal Brand Growth:

  • Ensure consistent tone, style, and branding across all platforms.
  • Grow business leader's following organically using content hooks, engagement strategies, and relevant hashtags.

Required Skills & Qualifications:

  • Bachelor's degree in marketing, journalism, communications, or related field.
  • 2+ years of experience in personal branding, executive communications, or social media marketing.
  • Exceptional copywriting skills tailored for leadership tone and business storytelling.
  • Proficiency with social media scheduling tools (Buffer, Hootsuite, Creator Studio, etc.).

Preferred Traits:

  • Strong sense of empathy and ability to reflect another person's voice authentically.
  • Proactive, organized, and deadline-driven.

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