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Ecommerce Business Strategist

3 weeks ago

Surat, Gujarat, India beBeeBusiness Full time ₹ 60,00,000 - ₹ 1,20,00,000
Our Ideal Candidate

We are seeking a visionary business leader to spearhead our online business strategy.

As Business Director, you will shape our brand presence across channels, enhance awareness, and drive engagement to elevate our e-commerce platform. Your expertise in analyzing performance metrics and optimizing strategies for maximum impact will be crucial in driving business growth.

You will also develop plans for business expansion and future development, guide product and pricing mix creation, oversee advertising and promotional activities, manage costs and overheads for profitable business performance, liaise with external agencies and authorities as necessary, and review overall performance on KPIs–performance, merchandising, audit scores, and manpower.

Furthermore, you will work closely with 500+ brand principals to drive business based on market research and past product performance. This requires strong leadership and people skills to ensure brand consistency and alignment across all touchpoints. Providing mentorship, coaching, and professional development opportunities to team members is also an essential aspect of this role.

Key Responsibilities:
  • Analyze performance metrics and optimize strategies for maximum impact.
  • Develop plans for business expansion and future development.
  • Guide product and pricing mix creation.
  • Oversight of advertising and promotional activities.
  • Manage costs and overheads for profitable business performance.
  • Liaise with external agencies and authorities as necessary.
  • Review overall performance on KPIs–performance, merchandising, audit scores, and manpower.
Requirements:
  • Bachelor's degree in Marketing, Communications, Business, or a related field; Master's degree preferred.
  • Proven experience in brand management, preferably within the luxury retail or e-commerce industry.
  • Strong understanding of digital marketing channels.
  • Excellent communication skills and strategic thinking.
  • Analytical skills and ability to interpret data.