Digital Programmatic Specialist

17 hours ago

Pune, Maharashtra, India beBeeProgrammatic Full time ₹ 1,20,00,000 - ₹ 2,00,00,000

Dentsu is a network that helps clients predict and plan for disruptive future opportunities.

The collective vision is to be at the forefront of people-centred transformations that shape society.

About The Role

This position involves being a strategic partner to clients, driving campaign performance and identifying growth opportunities.

As a programmatic specialist, you will lead a team of specialists, ensuring the delivery of exceptional solutions.

Key Responsibilities:
  • Lead a team of programmatic specialists, providing guidance and mentorship.
  • Develop and execute client-centric strategies, focusing on achieving key performance indicators (KPIs) and driving business growth.
  • Own client communication and relationship management, ensuring clear and consistent updates.
  • Proactively identify and pursue account growth opportunities in partnership with account directors.
  • Leverage expertise in DV360 and other demand-side platforms (DSPs) to optimize campaigns and deliver exceptional results.
  • Utilize mobile measurement partners (MMPs) and analytics platforms to provide data-driven insights and recommendations.
  • Collaborate with client services and other channel teams to ensure seamless campaign execution.
  • Analyze campaign performance data to identify trends and optimize strategies.
  • Ensure adherence to best practices and maintain high standards of quality.
Required Skills And Qualifications:
  • 4-7 years of experience in programmatic campaign management.
  • Proven experience managing and leading a team.
  • Expert-level knowledge of DV360 and experience with other DSPs.
  • Strong experience with MMPs and analytics tools.
  • Excellent client management and communication skills.
  • Proven ability to develop and execute strategic programmatic plans.
  • Strong analytical and problem-solving skills.
  • Strong Excel and PowerPoint skills.

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