
Product Launch Specialist
3 days ago
Product Launch Specialist
We are seeking a highly skilled Product Launch Specialist to join our product team. As a key member, you will be responsible for successfully launching and growing our in-app ad tech system.
Key Responsibilities
- Launch the first version of our in-app ad tech system.
- Develop and implement a robust performance measurement framework (CTR, conversion, ROI, UX impact).
- Create at least one unique ad property that's contextual to the app experience and boosts ad revenue potential.
- Collaborate with various teams to drive adoption and success.
- Use data to continuously refine product direction and improve advertiser ROI.
Requirements
- A creative problem solver who is curious, resourceful, and relentless in cracking challenges.
- A customer-first mindset who is empathetic, proactive in gathering feedback, and able to connect with real user needs.
- Tech-inclined and comfortable working closely with engineering, understanding capabilities, and spotting opportunities.
- Analytical & data-driven and skilled at deriving insights from data, identifying key metrics, and taking informed decisions.
- A strong communicator who can influence cross-functional stakeholders with clarity.
- A business understanding who is keen to link product outcomes with revenue and growth.
Why This Role?
In this role, you will play a vital part in making public transport smarter, simpler, and more reliable for millions. With our in-app advertising solution, we're opening a brand-new frontier in digital advertising, built on the backbone of real-world transit data.
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