Digital Marketing Strategist

2 days ago

Hyderabad, Telangana, India ICFAI Foundation for Higher Education, Hyderabad Full time

We are seeking a highly skilled Digital Marketing Strategist to join our digital marketing team at ICFAI Foundation for Higher Education, Hyderabad. The ideal candidate will have a strong background in digital marketing and be able to implement and organize our digital marketing campaigns effectively.

The successful candidate will be responsible for managing all digital marketing channels, including social media platforms such as Facebook, Instagram, LinkedIn, etc. They will also be responsible for monitoring the organization's online presence, managing and improving online content considering SEO and Google Analytics, suggesting trending keywords, website optimization, and improving backlinks for the website.

Additionally, they will launch optimized online adverts through Google AdWords, Facebook, and LinkedIn to increase brand awareness. The ideal candidate will also monitor competition and provide suggestions for improvement. Having knowledge of graphic design skills such as designing images, videos, etc. will be an added advantage.

This is a full-time position with an estimated salary of ₹7-10 lakhs per annum based on qualifications and experience.

Company Overview

ICFAI Foundation for Higher Education, Hyderabad is a premier educational institution that offers various undergraduate and postgraduate programs. Our mission is to provide quality education and training to students to help them achieve their career goals.

Job Description
  • Manage all digital marketing channels, including social media, email marketing, and search engine optimization.
  • Develop and implement digital marketing strategies to increase brand awareness and drive website traffic.
  • Monitor the organization's online presence and suggest improvements to enhance the overall digital marketing efforts.
Required Skills and Qualifications
  • Bachelor's degree in Marketing, Communications, or a related field.
  • Minimum 3 years of experience in digital marketing.
  • Strong understanding of digital marketing principles and concepts.
  • Proficient in using digital marketing tools such as Google Analytics, AdWords, and social media platforms.
Benefits

The selected candidate will receive a comprehensive benefits package, including medical insurance, retirement plan, and paid time off.

Others

The ICFAI Foundation for Higher Education, Hyderabad is an equal opportunities employer and welcomes applications from diverse candidates. Please submit your resume and cover letter to apply for this exciting opportunity.

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