Senior Digital Marketing Strategist

11 hours ago

Indore, Madhya Pradesh, India beBeeDigital Full time ₹ 8,00,000 - ₹ 12,00,000

Job Opportunity:

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As a seasoned Digital Marketing Strategist, you will drive organic traffic and enhance our website's visibility in search engine results pages (SERPs) by developing and implementing effective digital marketing strategies.

Key Responsibilities:

  • Develop and execute comprehensive digital marketing plans to boost website rankings in search engines.
  • Conduct thorough keyword research to identify relevant search terms and opportunities for optimization.
  • Perform competitive analysis to pinpoint strengths, weaknesses, and areas for improvement.
  • Monitor and analyze website performance using digital marketing tools and analytics platforms to identify areas for enhancement and track key performance indicators (KPIs).
  • Identify and implement on-page and off-page optimization opportunities, including link building, content optimization, and technical SEO enhancements.
  • Collaborate with content creators, developers, and other team members to ensure seamless implementation of digital marketing best practices throughout the website.
  • Stay abreast of industry trends, search engine algorithm updates, and best practices in digital marketing to maintain a competitive edge.
  • Continuously optimize and improve website performance based on data-driven insights.

Requirements:

  • Proven experience as a Digital Marketing Strategist, preferably with 1-3 years of experience.
  • Strong knowledge of digital marketing best practices, search engine algorithms, and ranking factors.
  • Proficiency in digital marketing tools such as Google Analytics, Google Search Console, SEMrush, Moz, or similar.
  • Solid understanding of keyword research, on-page and off-page optimization techniques, and content optimization strategies.
  • Experience with technical SEO, including website audits, crawlability, and indexation.
  • Familiarity with HTML, CSS, and website development principles.
  • Strong analytical skills and ability to analyze data, identify trends, and make data-driven recommendations.
  • Excellent communication and collaboration skills to work effectively with cross-functional teams.
  • Results-oriented mindset with a focus on achieving digital marketing objectives and KPIs.
  • Up-to-date with the latest trends and developments in digital marketing.

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