Salesforce Business Architect

1 day ago

Delhi, Delhi, India beBeeCRM Full time ₹ 80,00,000 - ₹ 1,20,00,000
Senior Salesforce Administrator

We are looking for an experienced professional to lead the design, development and deployment of CRM solutions that support business growth, automation and data-driven decision making.

The ideal candidate will have a minimum of 5 years of experience in Sales Cloud and a minimum of 1 year in Marketing Cloud, with hands-on experience in configuration and customization. They will be responsible for managing and optimizing the Salesforce platform across corporate sales and marketing operations.

Sales Cloud & CRM Optimization
  • Configure core Sales Cloud features: Accounts, Contacts & Opportunities, Lead Management, Forecasting, Territory Management, CPQ, and Product Catalogs.
  • Implement and optimize automation using Flows, Process Builder, and Approval Processes to streamline sales processes.
  • Design custom objects, record types, page layouts, and Lightning pages to enhance user experience and business efficiency.
  • Develop reports, dashboards, and data insights for sales performance, pipeline health, and operational KPIs.
Marketing Cloud Integration
  • Manage and support Salesforce Marketing Cloud, including configuration of Email Studio, Journey Builder.
  • Work closely with the marketing team to deploy targeted campaigns, build customer journeys, and track campaign metrics.
Third-Party CRM Integrations
  • Sales Navigator: Manage integration with Salesforce to enable synced prospecting, lead insights, and in-platform engagement tracking.
  • ZoomInfo: Manage integration with Salesforce to enable synced prospecting, lead insights, and in-platform intelligence gathering.
  • SurveyMonkey: Manage integration with Salesforce to enable synced responses and data collection for NPS, CSAT, etc.
  • HubSpot: Administer integration for campaign tracking, lead syncing, and contact management across both platforms.
Documentation, Deployment & Governance
  • Maintain detailed system documentation for configurations, processes, and custom code.
  • Use Change Sets, sandbox management, deployment, and release management.
  • Define and enforce governance standards and change management procedures.
Stakeholder Collaboration & Support
  • Work with business stakeholders to gather requirements and translate them into scalable Salesforce solutions.
  • Deliver end-user support and conduct training on new features, workflows, and data practices.
  • Proactively identify opportunities to enhance CRM efficiency and user adoption.

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