Senior Digital Marketing Strategist

15 hours ago

Kollam, Kerala, India beBeeDigitalMarketing Full time ₹ 1,50,00,000 - ₹ 2,00,00,000

Job Title: Senior Digital Marketing Strategist

We are seeking an experienced Digital Marketing Strategist to lead our multi-market campaigns, drive business results at scale, and stay ahead of global digital marketing trends.

Key Responsibilities:

  • Develop and execute comprehensive digital marketing strategies across Google Ads, Meta Ads, TikTok Ads, and other paid media platforms.
  • Manage large-scale advertising budgets with a focus on ROI and scalability.
  • Analyse campaign data to identify opportunities, refine targeting, and maximise performance.
  • Oversee account structures, ensure compliance with ad policies, and troubleshoot account issues.
  • Collaborate with creative, analytics, and strategy teams to deliver high-impact campaigns.
  • Stay up-to-date with the latest industry developments and best practices.

Requirements:

  • 5–7+ years' proven experience in digital marketing strategy and execution.
  • Strong record of success in scaling campaigns in multiple international markets.
  • Advanced analytical skills and proficiency with performance marketing tools.
  • Experience in audience segmentation, attribution models, and conversion rate optimisation.
  • Exceptional communication and leadership abilities.

What We Offer:

  • Competitive salary & performance-based bonuses.
  • Fully remote work with flexible hours.
  • Opportunity to lead campaigns for high-profile global brands.
  • A collaborative, innovative, and high-performance culture.

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