Lead Mobile App Growth Specialist

1 week ago

Kurnool, Andhra Pradesh, India beBeeGrowth Full time ₹ 1,00,00,000 - ₹ 1,50,00,000

About us

We're on the lookout for a seasoned Mobile App Growth Specialist to spearhead our paid campaigns and drive installs, subscriptions, and conversions for our wellness apps. This role is all about executing paid campaigns day in and day out, optimising funnels, and ensuring growth at scale.

If you're someone who thrives on scaling apps through ads, experimenting with creatives and funnels, and leveraging AI + analytics tools to push performance, we'd love to hear from you.

Key Responsibilities

  • Run and optimise paid ad campaigns across Meta, Apple, Google, and other channels to drive installs and conversions
  • Build and iterate on user acquisition funnels, ensuring campaigns scale profitably
  • Leverage AI tools for creative testing, campaign automation, and performance optimisation
  • Analyse campaign and funnel data using tools like AppsFlyer, CleverTap, and Google Analytics to identify growth opportunities
  • Collaborate with design and content teams to test ad creatives, copy, and landing flows
  • Stay updated with performance marketing trends, platform updates, and new acquisition strategies

Requirements

  • Proven experience scaling mobile apps via paid ads across platforms (Meta, Apple, Google)
  • Experience running campaigns in the US and EU markets
  • Hands-on experience with CleverTap, AppsFlyer, Google Analytics or similar tools.
  • Data-driven mindset with the ability to optimise campaigns for maximum ROI

Nice to Have

  • Background in wellness, health, or fitness apps
  • Experience working in SaaS or app growth roles

About the Role

This role is ideal for individuals who enjoy scaling mobile apps through paid advertising and have experience working with performance marketing tools.

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