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2 weeks ago
As a highly skilled Brand and Marketing Manager, you will play a pivotal role in shaping the global brand strategy and driving digital engagement for our company.
The successful candidate will refine and implement a global brand strategy aligned with business goals, ensuring consistency in tone, visuals, and messaging across all markets. You will develop and execute integrated marketing campaigns to support brand awareness, lead generation, and stakeholder engagement.
Key responsibilities include collaborating with internal teams to plan and promote key events, trade shows, and stakeholder engagements, overseeing booth setup, brand presence, and on-ground execution to ensure maximum visibility and alignment with our brand strategy. You will also drive and manage digital marketing campaigns across platforms (social, email, paid ads) to support business and recruitment goals.
Additional duties include planning and overseeing the creation of marketing assets, leading content development for digital platforms and social media channels, and using data and market intelligence to monitor brand performance, analyze trends, and adjust strategies accordingly.
Qualifications Required- A master's degree or MBA in Marketing, or a postgraduate qualification in Communications, Business, or a related discipline.
- No less than 10–15 years of relevant experience in brand and marketing roles, preferably in a global B2B manufacturing, engineering, or industrial setting.
- Proven success in leading marketing initiatives at both strategic and operational levels.
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