
Marketing Affiliate Growth Specialist
2 days ago
We are seeking a seasoned Affiliate Growth Strategist to lead our affiliate marketing efforts. The ideal candidate will be responsible for developing and executing strategic plans to drive conversions, revenue growth, and customer acquisition.
Key Responsibilities:- Identify, onboard, and manage high-performing affiliates, agencies, influencers, and ad networks to promote subscription products and services
- Negotiate commission structures, payout terms, tracking mechanisms, and campaign KPIs
- Build relationships with CPA, CPL, CPS networks, affiliate aggregators, and publisher alliances
- Plan and execute campaigns across verticals — influencer-based, mobile app installs, paid media affiliates, coupon/deal sites, and entertainment communities
- Track performance across platforms (App, Web) and optimize towards conversion rate, CAC, LTV, and ROI
- Collaborate with the paid marketing team to avoid overlap and maximize efficiency
- Manage affiliate platforms and dashboards such as Impact, Trackier, Admitad, Refersion, Tapfiliate, Post Affiliate Pro
- Integrate UTMs, S2S tracking, attribution links, pixel-based monitoring across platforms
- Troubleshoot and validate reporting across Google Analytics, Appsflyer, and in-app dashboards
- Monitor and report on affiliate performance metrics: leads, activations, retention, churn, and payout economics
- Identify underperforming channels and work with partners to test creatives, landing pages, or offers
- Deliver weekly/monthly reports to internal stakeholders and leadership
- Own the affiliate channel P&L for subscription products and services
- Collaborate with creative and content teams to deliver high-converting banners, videos, and hooks for affiliate distribution
- Drive tiered offers, incentive campaigns, contests, and exclusive promo codes for affiliates
- Work closely with the content team to monetize blog and news section through affiliate partnerships, programmatic ads, and sponsored content
- Introduce entertainment-relevant affiliate offers, job boards, or creator tools that drive revenue via blog traffic
- Build hybrid models with micro and macro influencers on a commission or fixed+variable basis
- Activate creators across Instagram, YouTube, and LinkedIn to promote subscription offerings
- Build long-term ambassador relationships with entertainment professionals
The ideal candidate should have strong relationships with affiliate ad networks, influencer marketing agencies, digital publishers, and a proven track record of selling subscription products and services via commission-based models. You will be the key architect behind our affiliate-led growth engine and will collaborate cross-functionally with performance marketing, CRM, partnerships, and content teams to execute high-ROI campaigns.
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