Influencer Marketing Strategist

4 days ago

Alwar, Rajasthan, India beBeeInfluencer Full time ₹ 32,00,000 - ₹ 48,00,000

Influencer Marketing Specialist

We are seeking a highly skilled and motivated Influencer Marketing Specialist to develop and execute influencer marketing campaigns, build relationships with influencers, and analyze campaign performance.

  • The ideal candidate will have up to 3 years of experience in influencer marketing and a strong passion for the field.
  • They will be responsible for developing, managing, and executing influencer marketing campaigns across various social media platforms.
  • This includes building and maintaining a diverse network of influencers to align with the brand's target audience and values.
  • They will collaborate with the marketing team to develop influencer marketing strategies that support product launches, seasonal campaigns, and brand awareness initiatives.

Key Responsibilities:

  • Develop, manage, and execute influencer marketing campaigns across various social media platforms.
  • Build and maintain a diverse network of influencers to align with the brand's target audience and values.
  • Collaborate with the marketing team to develop influencer marketing strategies that support product launches, seasonal campaigns, and brand awareness initiatives.
  • Coordinate and oversee influencer relationships, including negotiation, briefing, content review, and performance tracking.
  • Monitor and analyze campaign performance using analytics tools, track KPIs, and provide insights to optimize future campaigns.
  • Stay up-to-date with the latest influencer marketing trends, platform changes, and emerging influencers.
  • Work closely with influencers to ensure content aligns with brand messaging and aesthetics.

Requirements:

  • A strong existing database of influencers (micro, macro) across various industries and social media platforms.
  • A proven track record of executing influencer marketing campaigns with successful results.
  • In-depth knowledge of social media platforms and their respective best practices for influencer collaborations.
  • The ability to analyze data and generate reports to measure the effectiveness of campaigns.
  • Strong organizational and multitasking abilities with attention to detail.
  • Excellent written and verbal communication skills with the ability to manage multiple influencer relationships.
  • A collaborative mindset and ability to work cross-functionally with the content, creative, and marketing teams.

About This Role:

This is an exciting opportunity for a talented individual to join our team as an Influencer Marketing Specialist. If you have a passion for influencer marketing and excellent communication skills, we encourage you to apply.

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