Pharmaceutical Industry Marketing Director

2 weeks ago

Mumbai, Maharashtra, India beBeeMarketing Full time ₹ 8,00,000 - ₹ 12,00,000

Key Responsibilities:

  • We are seeking a Marketing Manager to join our team.
  • The ideal candidate will be responsible for developing, implementing, and executing strategic marketing plans to drive brand awareness, market share, and sales growth within the pharmaceutical industry.

About the Role:

  • This role requires a deep understanding of the biopharma/life science market, including regulatory requirements, market dynamics, and customer needs.
  • Develop and implement comprehensive marketing strategies tailored to the biopharma/life science industry.
Marketing Strategy

Lead the planning and execution of product launches, including market analysis, positioning, and promotional strategies.

  • Plan and manage multichannel marketing campaigns, including digital, print, and event-based marketing.
  • Monitor and analyze campaign performance metrics, making data-driven adjustments as necessary.
Brand Management

Maintain and enhance the company's biopharma/life science brand through consistent messaging and visual identity.

  • Ensure brand guidelines are adhered to across all marketing materials and communications.
Content Creation

Collaborate with medical and regulatory teams to develop compliant, engaging, and relevant content for various platforms.

  • Manage the production of marketing materials, including brochures, press releases, and promotional products.
Market Research

Conduct market research to identify opportunities, trends, and competitive landscape within the biopharma/life science industry.

  • Analyze market data to develop insights and strategies for growth.
Regulatory Compliance

Ensure all marketing activities comply with industry regulations and guidelines, including FDA and EMA requirements.

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