Strategic Sales and Marketing Director

7 days ago

Delhi, Delhi, India Lodha Ventures Full time

About Lodha Ventures - An Abhinandan Lodha Enterprise

Lodha Ventures is a formidable collective of high-growth new-age businesses. We back highly ambitious ideas and turn them into category-disrupting businesses built to stand the test of time.

We are a launchpad for nascent businesses that have the potential to become a part of our eclectic mix of businesses. Our approach focuses on value creation, unconstrained by external pressures.

Our decentralized portfolio operates with independent CEOs and empowered leadership teams, fostering a performance-driven culture that sparks value creation. This ecosystem cultivates consumer-centric brands at the forefront of innovation, always pursuing excellence.

Anchored in sound business practices, our businesses are poised for greatness, shaping industries as they grow.

We are hiring a Strategic Sales and Marketing Director for a business under the Lodha Ventures Group.

About Us:

We are a dedicated team of professionals committed to driving business success through strategic problem-solving and objective-oriented approaches.

Our Purpose:

We aim to develop, manage, and ensure the execution of the business plan within set timelines, maximizing operational efficiency and business performance.

Our Accountability:

We report directly to the CEO, providing valuable intelligence and insights to support informed decision-making.

Philosophy:

At Lodha Ventures, we believe that Marketing & Sales Strategy is an independent and powerful entity with a dual responsibility.

Core Philosophy:

Maximizing business performance through impactful propositions that drive the desired response from trade and consumer markets remains our core objective.

P/L Role:

Core Responsibilities:

  • Define strategic propositions with the CEO/Board to maximize revenue generation.
  • Ensure all necessary conditions for sales execution are in place (Proposition, Site Readiness, Approvals, etc.).
  • Drive adherence to the launch calendar to optimize business performance and resource utilization.

Scope of Work:

Key Responsibilities:

  • Before Launch: Business Planning & GTM Strategy
  • • Analyze project situation and market dynamics.
  • • Collaborate with key stakeholders to finalize business plans, budgets, and timelines.
  • • Align teams on launch strategies and activation plans.
  • • Design inventory and pricing strategies to meet launch objectives.
  • • Ensure project readiness in terms of approvals, financial products, and cashflows.
  • During Launch: Execution & Sales Enablement
  • • Define and monitor the sales closure process in collaboration with the Sales & Marketing teams.
  • • Track sourcing performance and provide data-driven interventions to meet targets.
  • • Oversee inventory and budget control to optimize revenue realization.
  • • Design incentives for sales verticals and channel partners.
  • Post-Launch: CRM & Revenue Optimization
  • • Ensure seamless conversion from gross to net revenue through effective CRM processes.
  • • Enable customer relationship teams with project insights to drive service excellence.
  • • Facilitate quick issue resolution to retain bookings and maximize customer satisfaction.
  • • Act as the bridge between CRM, Sales, and other departments for smooth operations.

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