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2 weeks ago
We are seeking an experienced Product Manager to lead our 3rd party data adoption and expansion efforts across the organization. This role requires a comprehensive strategy that drives business outcomes and improves marketing effectiveness.
- Develop and execute a data-driven strategy for 3rd party data platform adoption and expansion, leveraging expertise in data management tools such as data warehousing, ETL, data governance, and data quality.
- Collaborate with marketing teams to integrate 3rd party data into their campaigns and workflows, providing training and support for effective data use.
- Develop compelling use cases showcasing the value of 3rd party data in improving marketing effectiveness, measuring success through metrics like adoption rate, data quality, and marketing ROI.
- Maintain a roadmap for 3rd party data platform adoption and expansion, focusing on expanding use cases and applications for 3rd party data and developing new data-driven products and services.
- Monitor and measure the effectiveness of 3rd party data in driving business outcomes, adjusting the adoption strategy accordingly.
To succeed in this role, you will need:
- 12+ years of experience in data management, product management, or a related field.
- Bachelor's or Master's degree in Computer Science, Data Science, Information Technology, or a related field.
- Expertise in SQL and Alteryx.
- Familiarity with machine learning and AI frameworks (e.g., TensorFlow, PyTorch).
- Strong understanding of data modeling concepts, data architecture, and data governance.
- Excellent communication and collaboration skills.
- Ability to drive adoption and expansion of D&B data across the organization.
In return for your expertise, we offer a challenging and rewarding work environment with opportunities for growth and development.
This role is suitable for those who can work independently and collaboratively as part of a team. If you have a passion for data-driven decision making and want to make a meaningful impact, we encourage you to apply.
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