Marketing Director
1 week ago
**Acquity KP Marketing Strategy Role**
We are Acquity KP, a leading company in the field of marketing and analytics. We are seeking a highly skilled Marketing Director - Digital Campaigns to join our team and contribute to the development of our marketing strategy.
The successful candidate will have a proven track record as a Marketing strategist or Marketing manager, with expertise in designing digital marketing campaigns and performing market research. The ideal candidate will have a deep understanding of CRM software and Content Management Systems, as well as experience in SEO/SEM and Google Analytics.
The estimated salary for this position is $115,000 per year, based on industry standards and location.
Key Responsibilities:
- Lead the development of digital marketing campaigns to increase web traffic and drive business growth
- Conduct market research to identify new opportunities and increase market share
- Analyze sales and marketing metrics to inform strategic decisions
- Design and implement marketing strategies aligned with business targets
- Establish a strong, long-term web presence
Requirements and Skills:
- Proven work experience as a Marketing strategist or Marketing manager
- Demonstrable experience with marketing campaigns and web technologies (e.g. online tools and social media)
- In-depth knowledge of CRM software and Content Management Systems
- Familiarity with SEO/SEM and Google Analytics
- Understanding of web design
- Excellent communication skills (verbal and written)
- Strong analytical skills
- Team management skills
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