Growth Marketing Strategist

13 hours ago

Delhi, Delhi, India DMI Finance Private Limited Full time

Job Title: Growth Marketing Strategist - Digital Transformation Lead

About Us: DMI Finance Private Limited is a leading financial institution, and we're looking for an exceptional individual to join our team as a Growth Marketing Strategist - Digital Transformation Lead.

Salary: ₹ 25,00,000 - ₹ 35,00,000 per annum (depending on experience)

Job Description:

Growth Marketing Strategy & Execution

We're seeking a strategic thinker who can develop and execute comprehensive growth marketing strategies to drive X-Sell/Up-Sell of various financial products. Your role will involve collaborating with cross-functional teams to create persuasive marketing campaigns that align with our brand positioning and objectives.

  • Craft clear and compelling product messaging and positioning for our products/services, ensuring consistent and effective communication across all marketing channels.
  • Leverage market research and customer insights to identify target audience needs, preferences, and trends, and incorporate them into marketing strategies.
  • Drive retention strategies, including maximizing customer lifetime value by managing the customer lifecycle and increasing retention.
  • Monitor funnel metrics and implement growth hacks through optimizing user experience, content, messaging, and communication optimization to reduce leakages in the funnel.
Monetization & P&L Management

You'll be accountable for P&L management as part of our Annual Operating Plan, identifying levers/initiatives to grow categories within target P&L. Your responsibilities will include managing marketing budgets across channels, ensuring blended CAC is within target ranges, and driving higher DAU, MAU, and reducing Churn.

Customer Lifecycle Management

Your expertise in customer lifecycle management will help us maximize customer lifetime value by managing the customer lifecycle and increasing retention. You'll work on increasing the X-Sell ratio for both credit and fee products, monitoring funnel metrics, and implementing growth hacks.

End to End Campaign Management

As a seasoned marketer, you'll own end-to-end campaign management, from understanding marketing and consumer behavior to deploying successful marketing campaigns. You'll take ownership of implementation, tracking, and analytics, working closely with internal teams to integrate journeys with the campaign platform.

Requirements:

  • 2-4 years of post-MBA or 4-6 years of post UG work experience in management consulting, consumer strategy, online consumer business, fintech, or a bank/NBFC/category management/consumer-facing product in consumer tech companies.
  • Knowledge of tools like WebEngage, MoEngage, Clevertap, Adobe, Google Analytics, AppsFlyer, Branch, etc.
  • First-principles thinking, building hypotheses of factors influencing target metrics, learnings from past successful/failed experiments, and designing new solutions.
  • P&L thought process, trade-offs, and impact of various decisions on different line items of the P&L.
  • Strong experience in growth hacking, customer lifecycle management, and digital marketing campaigns.
  • Knowledge of campaign process end-to-end and frontend analytics.
  • Ability to effectively communicate across stakeholders across functions and positions.

Skills: SQL, Advanced Excel including Pivot Tables, R/Python (good to have)

  • Digital Marketing Strategist for SEO Growth

    1 week ago

    Delhi, Delhi, India Peach Marketing Solutions Full time

    Job Title: Digital Marketing Strategist for SEO GrowthWe are looking for a skilled Digital Marketing Strategist to join our team at Peach Marketing Solutions in New Delhi.About UsPeach Marketing Solutions is a leading marketing agency that specializes in tailored strategies to maximize return on investment (ROI) and minimize costs per action (CPA). Our team...

  • Marketing Growth Strategist

    3 weeks ago

    Delhi, Delhi, India Ant Media Full time

    Job Title: Marketing Growth Strategist">">About Us: Ant Media is a dynamic organization seeking an experienced marketing growth strategist to spearhead our marketing initiatives.">Salary Range: $120,000 - $180,000 per year, depending on experience and qualifications.">Job Description:">

  • Digital Marketing Growth Strategist

    2 weeks ago

    Delhi, Delhi, India Essvee Consultant Full time

    The Digital Marketing Growth Strategist role at Essvee Consultant is designed to drive expansion of the client base and achieve business targets through strategic planning, sales expertise, and a deep understanding of the digital marketing landscape.Job Responsibilities:

  • Retention Growth Marketing Strategist

    2 weeks ago

    Delhi, Delhi, India Truemeds Full time

    We are seeking a highly skilled Retention Growth Marketing Strategist to join our team at Truemeds. Our vision is to make healthcare affordable and accessible to all, and we are committed to delivering exceptional customer experiences.

  • Digital Marketing Strategist

    3 weeks ago

    Delhi, Delhi, India Omatics Digital And Marketing Pvt. Ltd. Full time

    About the RoleWe are seeking a highly skilled Digital Marketing Strategist to join our team at Omatics Digital And Marketing Pvt. Ltd.This is a full-time position that will be responsible for developing and implementing effective marketing strategies to drive business growth.

  • Crypto Growth Strategist

    1 day ago

    Delhi, Delhi, India Suncrypto Full time

    Job SummarySuncrypto is seeking a seasoned Crypto Growth Strategist to lead our growth marketing efforts and drive user acquisition in the rapidly evolving cryptocurrency space.About SuncryptoWe are a leading player in the crypto industry, dedicated to providing innovative solutions for users worldwide. As a Crypto Growth Strategist, you will play a crucial...

  • Growth Strategist

    3 weeks ago

    Delhi, Delhi, India Starclinch Full time

    Unlock Career Growth OpportunitiesWe are seeking an accomplished Growth Strategist to drive innovative growth strategies and contribute to our mission of disrupting the live entertainment industry. This role offers a unique blend of creativity, analytical thinking, and collaboration.About the RoleThis is a full-time position that requires 4+ years of...

  • Marketing Growth Strategist

    2 weeks ago

    Delhi, Delhi, India YourFitPath Full time

    At YourFitPath, we're seeking a talented Marketing Growth Strategist to help drive brand expansion and engage our audience in the medical tourism industry.Key Responsibilities:Develop and execute comprehensive digital marketing campaigns across multiple platformsManage and optimize social media channels (Facebook, Instagram, LinkedIn, etc.) to increase...

  • Retention Marketing Strategist

    2 days ago

    Delhi, Delhi, India dadha Full time

    Job OverviewWe're seeking a detail-oriented and strategic Retention Marketing Strategist to join our growth marketing team at dadha. The primary goal of this role is to leverage marketing automation tools to drive customer retention, engagement, and growth.Main Responsibilities:

  • Area Growth Strategist

    2 weeks ago

    Delhi, Delhi, India Aliaxis Full time

    Role OverviewWe are seeking a highly motivated and results-driven Area Growth Strategist to join our team at Aliaxis. As an Area Growth Strategist, you will be responsible for driving sales growth and revenue expansion in your assigned geographic area.About the RoleIn this role, you will identify opportunities for growth, develop strategies to maximize...

  • Marketing Strategist for Brand Growth and Performance

    13 hours ago

    Delhi, Delhi, India Ecomet360 Full time

    RubHub, a rapidly growing startup brand, is seeking a seasoned Marketing Strategist to spearhead its performance marketing and brand growth initiatives. As a key member of the Ecomet360 team, you will drive impactful marketing strategies that shape customer perceptions and experiences.Job DescriptionWe are looking for an experienced Marketing Strategist with...

  • Digital Marketing Strategist for SaaS Growth

    2 weeks ago

    Delhi, Delhi, India Star Software Full time

    Job SummaryWe are seeking an experienced Digital Marketing Strategist to drive growth and engagement for our SaaS platform. As a key member of our team, you will develop and execute targeted email marketing campaigns to nurture leads, improve customer retention, and promote our products.

  • Digital Marketing Strategist

    1 week ago

    Delhi, Delhi, India Mandasa Technologies Pvt Ltd - Shopify Experts Full time

    Company OverviewMandasa Technologies Pvt Ltd, a leading Shopify Experts, is seeking an experienced Digital Marketing Strategist to join our team. As a growth expert, you will play a key role in driving revenue and expansion through paid advertising campaigns.

  • Brand Growth Strategist

    1 day ago

    Delhi, Delhi, India Reelkart Full time

    We are looking for a highly skilled Brand Growth Strategist to join our founding team at Reelkart, a new D2C startup in stealth mode. The ideal candidate will have 2-5 years of experience in marketing, preferably with D2C brands or startups.About UsWe are revolutionizing the health and wellness space in India by creating innovative products that cater to the...

  • Marketing and Sales Strategist

    3 weeks ago

    Delhi, Delhi, India Omatics Digital And Marketing Pvt. Ltd. Full time

    Job Title:Marketing and Sales StrategistAbout the Job:We are seeking an experienced Marketing and Sales Strategist to join our team at Omatics Digital And Marketing Pvt. Ltd.Responsibilities:Developing Marketing Strategies: Create and implement comprehensive marketing plans to drive business growth and expand our customer base.Conducting Market Research:...

  • Commercial Growth Strategist

    2 weeks ago

    Delhi, Delhi, India Advance Infosolutions Pvt. Ltd Full time

    Job Overview: Advance Infosolutions Pvt. Ltd seeks an experienced Commercial Growth Strategist to join our team.About the Role: As a Commercial Growth Strategist, you will be responsible for driving business development and expansion in our Gurgaon sec 109 and Janakpuri West branches.Key Responsibilities:Develop and execute strategies to increase revenue...

  • Marketing Strategist: Innovation and Growth

    3 days ago

    Delhi, Delhi, India Broadway Infotech Full time

    Company OverviewBroadway Infotech is a dynamic company that thrives on innovation and growth. We are looking for a talented Marketing Strategist to join our team and contribute to our success.SalaryWe offer an attractive salary of ₹800,000 per annum, based in Noida. This compensation package reflects the company's commitment to rewarding exceptional...

  • Sales Growth Strategist

    2 weeks ago

    Delhi, Delhi, India illuminz Full time

    We are seeking a Sales Growth Strategist to enhance our business development initiatives. The ideal candidate will be responsible for identifying and pursuing new business opportunities, fostering strong client relationships, and driving revenue growth.Illuminz is a software development company based in Mohali, India, specializing in building technology...

  • Content Marketing Strategist for Brand Growth

    1 day ago

    Delhi, Delhi, India proMX Full time

    At proMX, we are seeking a highly skilled Content Marketing Strategist to join our team and drive brand growth through innovative content marketing strategies. With a strong background in marketing, journalism, or communication, you will be responsible for developing and implementing content marketing initiatives that increase brand awareness and customer...

  • Senior Brand Growth Strategist

    2 weeks ago

    Delhi, Delhi, India Kaps Enterprises Inc Full time

    At Kaps Enterprises Inc, we're dedicated to delivering exceptional consulting services globally. As a key player in our team, you'll be instrumental in driving business growth in the Real Estate Industry.We're seeking an experienced Senior Brand Growth Strategist to join our ranks. This is a full-time remote role that requires strategic thinking, innovative...