Insurance Marketing Specialist

1 month ago


Mumbai, Maharashtra, India BTW Financial Services & IMF PVT LTD Full time

BTW Financial Services & IMF PVT LTD is a trusted partner for a wide range of financial services, including insurance marketing and the distribution of various financial products. As a leading insurance marketing firm, we specialize in marketing and distributing insurance products, offering a diverse range of insurance options for individuals and businesses.

The Role

We are seeking a highly motivated and results-driven professional to join our team as a Lead Generation Specialist. In this role, you will be responsible for developing and implementing effective strategies to attract potential clients for insurance and mutual funds through various channels, including digital marketing, social media, referrals, and industry events.

Key Responsibilities

  • Develop and implement lead generation strategies to attract potential clients for insurance and mutual funds.
  • Build and maintain strong relationships with potential clients, addressing inquiries and scheduling consultations with sales representatives to facilitate the sales process.
  • Manage and update lead information in the CRM system to ensure accurate tracking, follow-up, and reporting of client interactions and sales progress.
  • Collaborate with sales and marketing teams to align lead generation efforts with overall business objectives, ensuring a cohesive approach to client acquisition.
  • Monitor and report on lead generation metrics, including lead quality, conversion rates, and campaign effectiveness, to assess performance and optimize strategies.
  • Stay informed about industry trends and best practices to continually enhance lead generation efforts and contribute to overall business growth.

Requirements

  • Strong understanding of lead generation techniques and tools.
  • Excellent communication skills, both verbal and written.
  • Ability to work independently and as part of a team in a fast-paced environment.
  • Goal-oriented with a strong focus on achieving and exceeding targets.
  • Any graduate or related field is preferred.

What's on Offer?

  • A competitive salary and benefits package.
  • Opportunities for career growth and professional development.
  • A dynamic and supportive work environment.


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