Senior Finance Professional

2 weeks ago

Mangalore, Karnataka, India beBeeFinancial Full time ₹ 60,00,000 - ₹ 1,20,00,000
Financial Analyst

About Earthful

Earnful is a startup focused on the health and wellness space. It recently featured on Shark Tank India, and aims to build India's most trusted clean-label wellness brand.

The founders have a multitude of experience across multinational companies & startups.

We are seeking a candidate passionate about scaling a startup.

About Role

You will be responsible for managing the company's financial records, ensuring compliance with regulations, and providing timely and accurate financial data.

You will handle day-to-day accounting operations to strategic financial planning, supporting business growth and profitability.

Responsibilities

  • Develop budgets, forecasts, and financial models.
  • Track and report key financial metrics (CAC, LTV, gross margins).
  • Oversight of day-to-day bookkeeping and monthly closures.
  • Ensure compliance with GST, TDS, taxation, and statutory regulations.
  • Preparation of accurate MIS and financial statements.
  • Monitoring marketing spends and ROI.
  • Analysis of costs and drive operational efficiency to improve profitability.
  • Management of cash flow forecasting, vendor payments, and reconciliations.
  • Support financial projections, board decks, and due diligence.
  • Management of investor reporting and updates.
  • Proficiency in ERP/accounting software (Zoho Books).
  • Work across e-commerce platforms (Shopify, Amazon) and payment gateways (Razorpay).

Skill Sets

  • CA/MBA (Finance) or equivalent qualification.
  • 3–6 years of experience in finance roles (preferably in D2C, e-commerce, FMCG, or retail).
  • Strong knowledge of financial planning, taxation, and compliance.
  • Proficiency in Excel/Google Sheets, financial modeling, and MIS.
  • Exposure to Shopify, Amazon Seller Central, Razorpay, logistics, and digital payment reconciliation is a plus.

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