Chief Marketing Officer and Co-Founder
2 weeks ago
About Us: Vinicio Adivisory LLP is a tech start-up based in Coimbatore, Tamil Nadu. We are seeking a talented Chief Marketing Officer and Co-Founder to join our team.
About the Role: As our Chief Marketing Officer and Co-Founder, you will be responsible for developing and executing comprehensive marketing strategies to increase brand awareness and drive sales growth. You will lead and manage the marketing team to implement effective campaigns across various channels, conduct market research to identify trends, customer preferences, and competitive landscape, create and oversee content, PR, and communication strategies to enhance the company's image, collaborate with the product development team to align marketing initiatives with product launches, monitor and analyze marketing performance metrics to optimize campaigns and achieve targets, establish partnerships and collaborations to expand the brand's reach, and have proven experience as CMO or in a senior marketing leadership role.
Responsibilities:
- Develop and execute comprehensive marketing strategies to increase brand awareness and drive sales growth.
- Lead and manage the marketing team to implement effective campaigns across various channels.
- Conduct market research to identify trends, customer preferences, and competitive landscape.
- Create and oversee content, PR, and communication strategies to enhance the company's image.
- Collaborate with the product development team to align marketing initiatives with product launches.
- Monitor and analyze marketing performance metrics to optimize campaigns and achieve targets.
- Establish partnerships and collaborations to expand the brand's reach.
- Proven experience as CMO or in a senior marketing leadership role.
- Strong knowledge of digital marketing, branding, and market research.
- Creative thinker with a track record of successful marketing campaigns.
- Excellent leadership, communication, and interpersonal skills.
- Ability to analyze data and derive actionable insights.
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