Product Planning Specialist

4 days ago

Guntur, Andhra Pradesh, India beBeeFashion Full time ₹ 9,00,000 - ₹ 12,00,000
Product Planning Manager - Women’s Ethnic Wear

We are looking for an experienced Product Planning Manager to join our team and take on a key role in driving the growth and profitability of our Women's Ethnic Wear category.

As Product Planning Manager, you will be responsible for ensuring the right assortment of products is available at the right time, aligned with customer preferences and market trends. You will work closely with cross-functional teams to achieve this goal, including planning, retail operations, and customer feedback.

  • Support the achievement of category targets by developing a customer-relevant product assortment, taking into account market requirements and customer behavior.
  • Plan seasonal launches and ensure product availability to meet customer demands.
  • Work with the planning team to refine the assortment based on inputs from retail operations, planning, and customer feedback.
  • Ensure execution of buying activities as per the calendar, adhering to timelines and approvals.
  • Assist in selecting products across designs, fabrics, prints, embroideries, colors, price points, and styling trends.
  • Identify new product lines or designs based on customer trends and competitor activity.
Market Focus and Strategy
  • Understand customer behavior and style preference considerations specific to Women's Ethnic Wear.
  • Assist in competitor benchmarking to stay aware of pricing strategies, assortment gaps, and emerging styles.
  • Translate customer needs into actionable buying briefs for designers and suppliers.
  • Post-launch analysis to identify gaps and provide recommendations for assortment adjustments.
  • Collaborate with marketing teams to promote specific collections and campaigns through visual merchandising and communication plans.
  • Participate in market visits to gather competitor insights and customer expectations.
Vendor Management
  • Build and maintain relationships with existing vendors while supporting the onboarding of new suppliers aligned with product requirements.
  • Evaluate vendors based on quality, delivery timelines, and cost, providing feedback to improve performance.
  • Support order placement, ensuring alignment on materials, samples, and production timelines.
  • Track vendor performance and assist in resolving escalations related to product quality, delivery, or costing.
  • Help vendors understand business expectations related to designs, price points, and compliance.
  • Optimize supply and reduce lead times through order consolidation efforts.
Financial Planning
  • Contribute to the optimal utilization of the allocated budget, ensuring alignment with category goals.
  • Support pricing strategies by analyzing costing, margin trends, and competitor positioning.
  • Negotiate with vendors and finalize cost structures under guidance from the Category Lead.
Product Presentation
  • Collaborate with visual merchandising and marketing teams to ensure displays meet brand and seasonal requirements.
  • Support the retail team in new product launches, space allocation, and promotional activities.
  • Prepare Planograms to align product presentation with customer expectations.
  • Improve in-store presentation standards, ensuring consistency and appeal across outlets.
People Management
  • Provide guidance and support to junior team members on product details, category-specific nuances, and execution.
  • Collaborate with cross-functional teams to ensure seamless execution of launches and merchandising plans.
  • Share learnings and mentor team members to build product knowledge and category expertise.

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