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2 weeks ago
Unlock Business Growth with Data-Driven Insights
As a Senior Performance Analyst, you will play a pivotal role in shaping the future of energy through innovation and sustainability.
Key Responsibilities">
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- Lead end-to-end performance analysis across digital channels to inform business strategies.">
- Develop advanced dashboards for leadership visibility to drive data-driven decision making.">
- Translate complex data into actionable recommendations that fuel business growth.">
- Partner with cross-functional teams to shape acquisition and retention strategies that maximize ROI.">
- Conduct in-depth analyses on attribution models and media mix optimization to optimize marketing efforts.">
- Mentor junior analysts and foster a culture of data-driven excellence.">
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- 7+ years of experience in performance marketing or digital growth roles with a proven track record of success.">
- Strong command of digital ad platforms: Google Ads, Meta, TikTok, and ability to leverage them for maximum impact.">
- Proficiency in advanced analytics tools: Looker Studio, Tableau, Power BI, and ability to apply them to real-world problems.">
- Solid understanding of attribution modeling and ROI forecasting to drive informed business decisions.">
- Exceptional analytical skills to connect performance data to strategic outcomes and present findings effectively.">
- Strong communication skills to present complex information in a clear and concise manner.">
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