Industry Marketing Strategist
2 weeks ago
Company Overview:
Classic Search Private Limited is a leading provider of innovative solutions in the Machine Manufacturing Industry. Our mission is to empower businesses through expert marketing strategies.
About the Role:
We are seeking a highly skilled Industry Marketing Strategist to join our team in Pune. As a key member of our marketing department, you will be responsible for developing and executing B2B marketing strategies that drive business growth.
Key Responsibilities:
- Develop and Execute Marketing Plans: Assist in creating comprehensive marketing plans for B2B channels, targeting specific sectors and customer segments.
- Create Engaging Content: Develop and manage content that effectively communicates the value of our machines to potential clients, including brochures, technical papers, blog posts, and more.
- Track Performance and Optimize: Monitor campaign performance, gather insights, and optimize future initiatives for higher ROI.
- Conduct Market Research: Identify trends, competitor offerings, and customer needs to inform marketing strategies.
- Coordinate Events: Manage industry events, trade shows, and customer seminars to promote our brand in key markets.
Requirements:
- Bachelor's degree in Marketing or related field.
- Experience in B2B marketing, preferably in the machinery or industrial equipment sector.
- Proficiency in digital marketing tools (e.g., SEO, PPC, email marketing platforms) and CRM software.
- High competence in project and stakeholder management.
What We Offer:
A competitive salary of ₹850,000 - ₹1,200,000 per annum, depending on experience, plus additional benefits.
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