Visionary Creative Strategist

3 days ago

Jodhpur, Rajasthan, India beBeeSenior Full time ₹ 18,00,000 - ₹ 25,00,000
Job Title

About us

A leading integrated communications agency is seeking a Senior Copywriter who can develop and execute creative strategies that align with the company's brand, vision, and business goals.

Responsibilities:

  • Develop and Execute: Develop and execute creative strategies that align with the company's brand, vision, and business goals.
  • Lead the Copy Team: Lead and manage a team of copywriters, and provide mentorship and foster a culture of creativity and innovation.
  • Think Visually: Collaborate closely with designers to ensure words and visuals work seamlessly together.
  • Cross Functional Collaboration: Collaborate with marketing, product, and sales teams to develop innovative content and experiences.
  • Develop Strong Brand Voices: Oversee the development of marketing campaigns, advertisements, and brand assets and ensure brand consistency across all platforms, including digital, print, and social media.
  • Conceptualize & Execute Big Ideas: Work on integrated campaigns, from digital and social media to TVCs, print, and beyond.
  • Write Across Formats: Ads, scripts, social media, long-form content—you'll do it all, switching effortlessly between Hindi and English.
  • Budgeting & Timelines: Manage budgets, timelines, and creative resources efficiently.

Required Skills and Qualifications:

  • Education: Bachelor's or Master's degree in Advertising, Marketing, or a related field.
  • Experience: Minimum of 2-3 years in a creative leadership role, preferably in an agency or in-house marketing team.
  • Creative Skills: Strong expertise in storytelling and campaign development.
  • Leadership: Proven ability to inspire and manage a team of creatives.
  • Communication: Excellent presentation and interpersonal skills to convey ideas effectively.
  • Strategic Thinking: Ability to balance creativity with business objectives and KPIs.
  • Problem-Solving: Innovative mindset with the ability to navigate challenges creatively.

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