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Digital Marketing Specialist

1 week ago

Noida, Uttar Pradesh, India Bajrangi Astro Full time

Bajrangi Astro seeks a highly skilled Digital Marketing Specialist to develop and implement paid advertising campaigns that drive traffic and increase conversions.


Key Responsibilities:

  • Develop, implement, and optimize paid marketing campaigns (Google Ads, Facebook Ads, LinkedIn Ads, etc.) to drive traffic, increase conversions, and improve ROI.
  • Conduct thorough keyword research to identify high-performing keywords for paid campaigns.
  • Manage and optimize PPC campaigns by continuously analyzing data and improving ad performance.
  • Monitor and analyze ad performance metrics (CTR, CPC, CPA, and ROAS) and make data-driven decisions to maximize results.
  • Collaborate with the content and creative teams to create compelling ad copy and landing page optimization.
  • Provide regular reports on campaign performance and insights to management.
  • Stay up-to-date with the latest trends, tools, and best practices in SEO and paid marketing.