Digital Marketing Strategist

1 week ago


Chennai, Tamil Nadu, India One MG Full time

About Us:

One MG is a pioneering integrated marketing communications agency, revolutionizing the industry with awe-inspiring brand solutions.

We have over 16 years of experience in branding and integrated marketing communications, delivering impactful results for over 300 brands across 20 diverse industries.

Headquartered in India, our presence extends to the UAE and the US.

Role: Google Ads Specialist/Digital Marketing Specialist

Location: Chennai

About the Job:

The Digital Marketing Strategist will be responsible for developing, implementing, and optimizing advertising campaigns on Google Ads and Meta Ads platforms. Ideal candidates possess a deep understanding of PPC strategies, audience targeting, and data-driven decision-making. We seek a digital marketer with minimum 2 years of expertise in paid campaigns across google (search and display), meta ads.

Responsibilities:

  • Develop and manage paid campaigns across various platforms (Google AdWords, Bing, YouTube, Facebook), ensuring maximum ROI.
  • Conduct keyword research for PPC campaigns to identify opportunities for growth.
  • Recommend strategic campaign adjustments to enhance lead generation and conversion rates.
  • Monitor and report on campaign performance, providing insights and optimizations to internal teams and clients.
  • Monitor campaign results, analyze key metrics, and optimize click-through and conversion rates
  • Effectively communicate results to management weekly
  • Track, manage campaign performance along with generating reports
  • Campaign management, strategy development, performance analysis, A/B testing.

Required Skillset:

  • Minimum 2+ years' experience in managing paid digital campaigns.
  • Any undergraduate / post graduate degree with specialization in Paid Digital Marketing

Earn an estimated salary of $60,000 - $80,000 per annum.

We are headquartered in India with a presence in the UAE and the US. To know more, please see our website. Role: Digital Marketing Strategist. Location: Chennai. Salary: Estimated $60,000-$80,000 per year.



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