
Senior PR Manager
17 hours ago
Role Overview:
Senior PR Associate - HospitalityWe are seeking a seasoned Senior PR Associate with expertise in the hospitality sector to drive strategic communications and brand positioning.
This role requires someone who understands the pulse of hospitality and can craft compelling stories that resonate with media and target audiences, driving engagement and growth.
- PR Strategy & Execution: Develop and implement comprehensive PR campaigns for hospitality clients, leveraging industry trends, media relationships, and social media platforms to maximize brand awareness and reach.
- Media Relations & Outreach: Build and maintain targeted media lists specific to travel, lifestyle, F&B, and hospitality publications, securing press coverage, product placements, and editorial features.
- Campaign Measurement & Reporting: Compile detailed monthly reports on campaign performance metrics, including coverage summaries, cost-benefit analysis, and ROI assessments, providing actionable insights for continuous improvement.
Requirements:
- Bachelor's degree in Communications, Public Relations, Journalism, or related fields.
- 3-5 years of experience in PR, preferably with clients in hospitality, travel, or lifestyle sectors.
- Strong written and verbal communication skills with an eye for detail and creative flair.
- Familiarity with hospitality media, influencers, and digital travel trends.
- Ability to multitask, manage time efficiently, and work collaboratively in a team environment.
- Proficiency in social media platforms, online press release distribution, and content tools.
- Passion for storytelling, brand positioning, and driving business results in a fast-paced environment.
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