Programmatic Campaign Specialist
1 day ago
Aptita is seeking a highly skilled Programmatic Campaign Specialist to join our team in Gurgaon, Pune, Mumbai, Hyderabad, or Bangalore.
About the Role
We are looking for a seasoned professional with 5+ years of experience in programmatic media planning, campaign setup, and optimization. Your expertise should include hands-on experience with multiple DSP platforms like DV360, TTD, Verizon, Yahoo, Amazon, Xandar, and MediaMath.
As a Programmatic Campaign Specialist, you will be responsible for managing multichannel programmatic campaigns across desktop, mobile, and video channels. You will work closely with our team to analyze campaign performance, identify areas for improvement, and implement data-driven solutions to drive business growth.
Key Responsibilities
- Manage programmatic campaigns across multiple DSP platforms, including DV360, TTD, Verizon, Yahoo, Amazon, Xandar, and MediaMath.
- Analyze campaign performance using data analytics tools and provide insights to improve campaign effectiveness.
- Collaborate with cross-functional teams to develop and implement strategies to optimize campaign performance.
- Troubleshoot campaign issues and implement corrective actions to minimize downtime.
Requirements
- Any graduate degree (B.E., B.Tech, MBA) with a minimum of 2-4 years of experience in programmatic advertising.
- Hands-on experience with at least two DSP platforms (DV360, TTD, Verizon, Yahoo, Amazon, Xandar, and MediaMath).
- Excellent analytical and problem-solving skills, with the ability to interpret complex data and make informed decisions.
- Strong communication and collaboration skills, with the ability to work effectively with cross-functional teams.
What We Offer
Aptita offers a competitive salary package of ₹1,200,000 - ₹1,500,000 per annum, commensurate with experience. Our benefits include a comprehensive health insurance plan, paid time off, and opportunities for professional growth and development.
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