Senior PPC Strategist

3 weeks ago

Palakkad, Kerala, India Brainy Box Technologies FZCO Full time

We are seeking a seasoned Digital Marketing Specialist to drive revenue growth through results-driven PPC campaigns.

About the Role:

The ideal candidate will have in-depth knowledge of digital marketing, specifically in optimizing paid media channels to drive conversions and boost overall business revenue.

Main Responsibilities:
  • Develop and manage PPC campaigns across multiple platforms (Google Ads, Bing Ads, and social media).
  • Continuously monitor campaign performance, adjusting bids, budgets, and targeting to optimize ROI.
  • Implement A/B tests on ad copy, landing pages, and audience targeting.
  • Track and report on campaign KPIs such as CTR, CPC, CPA, ROI, and ROAS.
Key Qualifications:
  • Minimum 5-7 years of hands-on experience managing PPC campaigns.
  • Expertise in Google Ads, Facebook Ads Manager, and other paid advertising platforms.
  • Strong analytical and data-driven decision-making abilities.
  • Excellent copywriting and communication skills.

In this role, you will be responsible for planning, creating, and managing PPC campaigns across multiple platforms. You will also perform comprehensive keyword research and audience targeting, write compelling ad copy, and optimize creatives for maximum CTR.

The salary for this position is estimated at $80,000-$110,000 per year, depending on experience.

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