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Marketing Campaign Specialist
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We are seeking a dynamic Campaign Strategist to oversee end-to-end coordination between our organization and clients. This role will focus on driving brand strategy, content marketing, boosting revenue through new admissions, and ensuring impactful marketing results.
Key Responsibilities:
- Serve as the primary point of contact between clients and us, ensuring smooth communication and timely delivery of services.
- Manage client expectations and organize regular meetings to discuss progress and upcoming strategies.
Execution of Marketing Campaigns:
- Oversee the execution of brand, content, and PR campaigns to align with client objectives.
- Coordinate brand designs, website/landing pages, SEO, and content marketing efforts.
Brand Strategy & Positioning:
- Collaborate with clients to define and refine brand positioning.
- Assist in creating brand collateral that aligns with the brand's identity.
Revenue Growth & New Admissions:
- Drive revenue growth by focusing on campaigns that increase student admissions.
- Monitor and analyze campaign performance to ensure desired outcomes.
Performance Reporting:
- Provide regular reports and insights to clients, optimizing strategies based on data to improve results.
Additional Responsibilities:
- Support the creation of Reels, Podcasts, and other content.
- Collaborate with internal teams to ensure timely execution of campaigns and manage space branding and offline marketing strategies.
Preferred Qualifications:
- Education: BBA/MBA in Marketing or related field.
- Experience: Minimum 2-3 years of experience in a marketing agency or in client servicing, preferably with digital marketing and strategy experience.
- Skills:
- Strong communication and interpersonal skills.
- Experience with digital marketing channels like SEO, performance marketing, and content marketing.
- Ability to understand and manage complex client requirements and deliver results.
- Proficient in Microsoft Office and project management tools.
Key Attributes:
- Self-driven and proactive, with an ability to manage multiple projects simultaneously.
- Analytical mindset to assess campaign performance and adjust strategies accordingly.
- A collaborative team player who thrives in a fast-paced environment.
Location: Vadodara Country Code: IN
